Andie Swim, the direct-to-consumer women's swimwear brand, continues to gain traction in 2026 for its focus on thoughtful design, body inclusivity and everyday wearability. Founded to eliminate the frustration of traditional swimsuit shopping, Andie has evolved into a lifestyle label offering premium swim, loungewear and essentials. With recent collaborations, new seasonal drops and a commitment to sustainability, the brand stands out in a competitive market. Here are 10 essential facts about Andie Swim as of March 2026.

Andie Swim Andie Swim
Andie Swim
  1. Founded with a Mission to Fix Swimsuit Shopping Melanie Travis launched Andie in 2017 after growing frustrated with ill-fitting, oversexualized and trend-driven swimwear. The brand prioritizes comfort, support and real-life functionality over fleeting fashion. Travis aimed to create "the little black dress of swimwear" — versatile pieces that flatter diverse bodies without compromise. This ethos drives every design, from adjustable straps to customizable coverage options.
  2. Size-Inclusive Range from XS to 4XL Andie excels in inclusivity, offering sizes XS to 4XL (and sometimes beyond in select styles) with thoughtful accommodations like long and short torso lengths, cheeky/medium/full coverage bottoms and varying support levels. The brand uses multiple fit models across sizes rather than simple scaling, ensuring proportional fits. This approach has earned praise for accommodating real bodies, including maternity and postpartum needs with dedicated styles.
  3. Sustainable Materials and Eco-Conscious Production Andie commits to recycled nylon fabrics, aiming for fully sustainable sourcing. Many pieces use eco-friendly blends that maintain durability and comfort while reducing environmental impact. The brand's supply chain emphasizes quality over quantity, minimizing waste from fast-fashion trends. This aligns with broader 2026 consumer demand for responsible production in apparel.
  4. Home Try-On with Free Returns and Exchanges A hallmark feature: customers order multiple styles, try them at home with free shipping both ways and return or exchange within a generous window (typically 15-30 days). This risk-free model removes the stress of online swim purchases, contributing to high customer satisfaction and repeat business.
  5. Bestsellers and Signature Styles The Amalfi One-Piece remains a top seller — a scoop-neck suit with adjustable straps, medium support and timeless appeal, available in classics like black and seasonal prints. Other favorites include the Siren Tank for tummy control, the Maui Top for mix-and-match versatility and high-waisted bottoms. Core collections focus on black staples, while seasonal drops introduce patterns like paisley, retro stripes and florals.
  6. Recent Collaborations Boost Visibility In early 2025, Andie partnered with Lands' End on a limited-edition floral collection featuring the iconic Tugless technology blended with Andie's silhouettes — including one-pieces, swim dresses and bikinis. The drop, launched in February 2025, emphasized springtime botanicals and remains a highlight. Andie also served as official swimwear partner for Broadway's "Mamma Mia!" in 2025, tying into themed promotions.
  7. Acquisition of Richer Poorer Expands Offerings In May 2025, Andie acquired fellow DTC brand Richer Poorer, known for cozy basics and loungewear. The merger unified operations under andieswim.com, allowing customers to shop swim alongside premium essentials like socks, underwear and apparel. This strategic move broadens the brand into year-round lifestyle products while maintaining focus on thoughtful, sustainable design.
  8. Celebrity Backing and High-Profile Support Hollywood icon Demi Moore holds equity and has curated "Demi's Favorites" collections, lending star power. Past campaigns featured Moore and her daughters on major billboards, boosting brand awareness. Collaborations with influencers and icons underscore Andie's appeal to confident, modern women.
  9. Funding and Growth Milestones Andie has raised over $30 million in funding since inception, including a Series B round and earlier investments. The capital supported expansion into major retailers like Nordstrom, global shipping and product innovation. The brand has sold millions of swimsuits worldwide and maintains a strong DTC model with select brick-and-mortar presence.
  10. Latest 2026 Developments: Spring Tapestry Collection As of March 2026, Andie teases its Spring 2 2026 Tapestry Collection, featuring vibrant pieces like the Pana One-Piece in Paprika ($154), Ohana Bikini Top in Oasis ($82) and Amalfi One-Piece in Retro Stripe ($134). New arrivals emphasize bold colors, patterns and versatile fits for the season. The brand continues its Wave Maker Incubator program, supporting women-led businesses with resources and mentorship.

Andie Swim's success stems from addressing real pain points — fit anxiety, sustainability concerns and seasonal relevance — while delivering stylish, durable pieces. Whether for beach days, poolside lounging or everyday confidence, the brand's evolution positions it as a leader in inclusive, modern swimwear.