‘Pokemon GO’ players buying PokeCoins more than movie tickets; Game surpasses 2016 Hollywood blockbuster movies in earnings
“Pokemon GO” has surpassed “Warcraft,” “Independence Day: Resurgence,” “Angry Birds 2” game and all summer blockbuster films in terms of earnings. It has surpassed the success of major Hollywood releases and some games with gross worldwide revenue of US$440 million (AU$584 million) on the App Store and Google Play.
Niantic’s net revenue from “Pokemon GO” crossed US$308 million (AU$409 million), surely an unbelievable growth. It’s about US$100 million (AU$133 million) more than the previous Aug. 5 report. A report by Sensor Tower suggests people bought more PokeCoins than movie tickets.
“Pokemon GO” surpassed the global haul of movies such as “Warcraft,” “Star Trek Beyond” and “Ghostbusters” and it is still continuing to earn more than US$4 million (AU$5.30 million) in worldwide net revenue each day. The game hasn’t been released yet in India and China.
Surprisingly, the game hasn’t spent much on marketing and advertising promotions. Even though the game does not still hold the number one position in app stores, it success and revenue are noteworthy.
Despite global installs of “Pokemon GO” has fallen over time, it has still managed to get past “180 million worldwide downloads in its first two months on the App Store and Google Play.” On Sept. 6, the game will turn two months old and it’s really amazing how much it has already achieved.
The average time spent on the game by players in the US is 32 minutes, pretty impressive for a mobile game. There are chances that “Pokemon GO” will surpass even the above-mentioned numbers the coming holiday season as Niantic will be introducing new features and updates. If the game releases worldwide with all these new updates and features, it may smash numerous records.
Niantic has implemented a new “Pokemon GO” anti-cheat system and it is still a mystery to most players. The game is in an evolving mode after the game creator banned players caught cheating with cheat apps to gain unfair advantage over others. Niantic has also banned many third-party apps that were using its live servers.
