A picture illustration shows a YouTube logo reflected in a person's eye
IN PHOTO: A picture illustration shows a YouTube logo reflected in a person's eye, in central Bosnian town of Zenica, early June 18, 2014. Google Inc's YouTube said on June 17, 2014 that it plans to launch a paid streaming music service, amid criticism that its existing, free video website might block the music videos of labels that do not agree to its terms. YouTube has partnered with "hundreds of major and independent" music labels for the new service, the company said in a statement, confirming long-running rumors that the world's most popular online video website will offer a paid music service. The picture was flipped horizontally. REUTERS/Dado Ruvic

Evan Fong owns a YouTube channel which is about to be one of the top 25 on the video sharing website in terms of the highest number of subscribers. The Canadian's YouTube channel already had more subscribers than Justin Bieber and Ellen DeGeneres.

The Canadian user has almost 11 million subscribers on his video channel called VanossGaming. The YouTube channel has already got two billion views. Fong's channel is part of a massive trend that young people tune out of television and instead go online to watch other people play and talk over video games. In a typical video on his channel, Fong chats with a group of friends while playing computer games. They also laugh and make jokes over gameplay from popular titles such as "Call of Duty: World at War" and "Grand Theft Auto V." "South Park" lampooned the trend in one of its episodes. Swedish YouTuber Felix Kjellberg who owns the most-viewed YouTube channel was a part of the episode.

According to Tubefilter.com founder Joshua Cohen, the episode is a "very good testament" to how viewing habits have changed for younger generations. It apparently threw light on what is appealing to the youth and what makes sense for them to watch, he said. Cohen has said that it is pretty impressive to see that gamers have developed one of the most massive and ardent fan bases in the world on YouTube.

Fong's daily content gets anywhere between four to 14 million views every day. According to Fong, there is nothing really on TV for someone who is "really into gaming." "Viewers really like the authentic type of content from regular people just playing games because they can relate to that," CTV News quotes Fong, "And I think that's a huge reason why people prefer to watch YouTube videos." He says that it really is a totally different experience and it's something they can't find on TV. According to estimates, Fong earns around $300,000 every month from YouTube.

Fong, a university dropout, created the channel in 2011.

Contact the writer: s.mukhopadhyay@IBTimes.com.au