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IN PHOTO: A bouquet is seen in the snow as a bride poses for a photograph after a group wedding ceremony during the 26th Harbin International Ice and Snow Festival in Harbin, Heilongjiang province January 6, 2010. The wedding was organised by the city government and 28 couples participated in the ceremony, which was attended by local officials. REUTERS/Aly Song

August 1 of last year, Tennessee man Jeremy Stamper wedded his wife, Justice, at Hungry Mother State Park. Come August of this year he planned to do it again, not only to celebrate their one year anniversary but also to remind his wife what it was like to have a wedding -- because she forgot the first time.

His wife was involved in a car accident a few weeks after their wedding. On Aug. 20, 2014, Jeremy was away working while Justice was driving on her way to her aunt’s house before she was to meet him after work. She was waiting for oncoming traffic to pass so she can turn left and enter a side road when she was rear ended. The impact was fatal but she survived and had been released from physical treatment.

About a month after the accident, Justice finally told him the truth: she lost approximately five weeks’ worth of memories before the accident, which meant she neither remembers planning the event nor recalls partaking in it.

To help with the cost of the second wedding, Jeremy decided to turn to netizens to help him raise funds using the crowd-sourcing site GoFundMe. Jeremy wrote on his fundraising page, titled “Stamper Wedding Round 2,” how he wanted to give his wife the perfect wedding “again,” one that she can remember.

Created on May 14 last month, Jeremy’s campaign page set with a goal of raising about $6,650 had managed to garner over $8,200. Donations given to the couple ranged from $7 to $330.

GoFundMe started with an idea its founder, Brad Damphouse, had back in 2008. He was saving up for vacation and was upset at how hard it was to open saving accounts online. He toyed with the idea of making an Internet-based social saving accounts -- one where other people can make deposits -- before approaching his friend, Andy Ballester, who also happened to be a programmer.

The online fundraising service started out small, catering to individuals raising funds for personal events and small charities. The crowdfunding site steadily grew bigger until in February 2012, it raised its first US$1 million or $1.3 million in the span of one month. By April of this year, GoFundMe users raised over US$4 million or $5.3 million per day.

Donors to Jeremy’s page expressed their support to his cause with well-meaning greetings. Some even went as far as volunteering to be videographers or photographers of the event.

As response to the overwhelming support, Jeremy wrote on the 9th update on his page that those who wanted to attend the wedding should contact and confirm with him so he can finalise the list of attendees.

For feedback/comments, contact the writer at ailyanaferrer.salumbides@gmail.com.