South Korean tech giants LG and Samsung are presently hard at work trying to take sales away from Apple, their Cupertino-based rival. That's because Apple's new iPhone 6s and iPhone 6s Plus phones were quick to sell out in all of the three most popular carriers in the U.S. and the South Korean firms didn't want the same thing happening in their home country. No such luck, however.

According to Tech Times, preorders for the new iPhones sold out in only 30 minutes -- or less. The preorder period for these flagship smartphones was supposed to have started a week ago in South Korea but that country's telecommunications regulator pushed it back one more week.

Apparently, both LG and Samsung decided to reduce the prices of their phones in an attempt at taking sales away from Apple. This decision caused the smartphone market to "overheat", which is why South Korea's telecom authorities decided to delay preorders for Apple's iPhone 6s and iPhone 6s Plus.

The Samsung Galaxy S6 price was slashed by 13 percent, taking it down to around $977. LG's V10 unit is also priced about the same. This is very unusual for South Korean tech companies since flagship models usually get much higher prices, as pointed out by Apple Insider.

Despite the massive price cuts, Apple's flagship still quickly sold out. It would seem that LG and Samsung's plans weren't enough to sidetrack their strongest rival.

In fact, 10,000 iPhones were immediately sold in the first minute after Apple officially opened the preorder website. After 10 minutes, 50,000 smartphones were purchased.

Judging by the results of the preorder, it would appear Apple users went after the rose gold variant. Later that same day, the second batch of preorders sold out, as well.

Now that the units are already available in South Korea, it's expected that consumers not quick enough to preorder their units earlier this month will fall in line at the nearest Apple store to get one.

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