Robert Pattinson is sizzling hot in an ad for Dior Homme Fragrances. The Twilight star Rob is the real heartthrob who has evidently left his days as Edward Cullen behind comes out to be quite the male model in this newly released video of the upcoming ad campaign.

We first have watched a seven second clip of Robert Pattinson in ad campaign for Dior Homme Fragrances, and now we've the full video. In the campaign, we see an old-fashioned style slideshow of images.

Rob looks sexier than ever in the new ad and we think this campaign is going to rock--- the socks off her female fans whether they like fashion or not.

This time, they have gone all stylish with Robert Pattinson sitting on a rooftop wearing a dapper suit and sunglasses. Gone are the days of the plaid shirts and ribbed black sweaters. The famous star looked influentially spruce in classic tailoring and a crisp white shirt. It also looks likse he is getting rid of his "vampire star" stereotype. It's a different look for the Dior boy, as in the previous sneak peek he sported an 'I'm no teen star' beard and sultry stare.

Photographed by Nan Goldin, Robert Pattinson is looking hot in each shot - whether he's in a tuxedo on a rooftop, sitting on a bed watching woman undress, or standing up and hugging the woman from behind.

This campaign is generating desired hype for the release of this fragrance. The campaign will take off in October

On August 5, Dior tweeted out one of the many super sexy pics of Rob from the campaign, writing: "Live free, fast and strong. Robert Pattinson for Dior Homme Fragrance. Stay tuned..."

So are we tuned?

Live free, fast and strong. Robert Pattinson for Dior Homme Fragrance. Stay tuned... #DiorRob pic.twitter.com/Ca5qUxJQJv

— Dior (@Dior) August 5, 2013

Watch the campaign below: