Kevin Hart launches rap career with ‘Baller Alert,’ ventures into tech with KEVMOJI app

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Kevin Hart rapper hip hop baller alert
Kevin Hart makes his debut on the rap music industry with hip-hop track "Baller Alert." Instagram/Kevin Hart

Comedian Kevin Hart is now officially a rapper after the “Ride Along” actor finally released his maiden hip-hop soundtrack Monday.

Also known as “Chocolate Droppa,” the 37-year-old standup comedian dropped his maiden track “Baller Alert,” featuring T.I. and Migos, under Motown Records.

On Instagram, Hart described himself as the up-and-coming comedic rock star of the hip-hop industry.

“My message to all of you rappers is to duck because Droppa is coming out and he's shooting at everybody!” he said.

 

Yooooo My man "Chocolate Droppa" is on a mission to take back what was once his....I appreciate u Droppa for doing the official soundtrack to my movie "What Now".....My message to all of you rappers is to Duck because Droppa is coming out & he's shooting at everybody!!!! #WhatNow #HittingTheatersOctober14TH #ComedicRockStarShit #RealRapRaw #Barz .....History will be made on October 14TH people!!!!! Brace yourselves damn it!!!! #WhatNow

A video posted by Kevin Hart (@kevinhart4real) on Sep 18, 2016 at 3:18pm PDT

“Baller Alert” is part of the “What Now? (The Mixtape),” of the upcoming film “Kevin Hart: What Now?” which will be shown in theatres starting Oct. 14. The film documents Hart’s performance before a crowd of 50,000 people at the Lincoln Financial Field in Philadelphia.

Kevin Hart emoji app

Aside from his show business career, Hart is also ventured into the tech industry with his Hartbeat Digital, LLC, which released KEVMOJI app on Sep. 13.

KEVMOJI by Hartbeat Digital LLC KEVMOJI by Hartbeat Digital LLC  Apple iTunes

According to the app’s description on Apple iTunes, KEVMOJI lets users “change the face of the emoji game. Download KEVMOJI by Kevin Hart Keyboard and stickers to start texting like a boss.”

The app is available for purchase for users 17 years of age and older for US$1.99 (AU$2.59).