Australian model Miranda Kerr promotes her Swarovski jewellery lines on Instagram
Australian supermodel Miranda Kerr shared on Thursday via Instagram a photo featuring tiny stars and hearts, part of her first jewellery collaboration with Swarovski.
The photo shows Kerr’s two jewellery lines -- Duo and Diapason, and each charm of these two jewellery lines has been given a special name based on the values that she holds dear -- Brilliance, Grace, Joy, Love, Luck, Strength and Spirit.
Kerr captioned the photo: “When I designed my new jewelry collection with @swarovski I wanted the pieces to be meaningful. That’s why each charm has a special name and positive affirmation. Which one is your favourite? See the full collection now via the Swarovski tab on my website (link in my bio)!”
The former Victoria’s Secret model launched her jewellery lines in July. Each design features lucky clovers, hearts, feathers, snowflakes, stars and evil eye, Marie Claire reported. Kerr has been the face of Swarovski since 2013.
"Every symbol in the collection is very important and personal to me," Kerr told Marie Claire.
In an interview with Elle, Kerr, 32, said every charm's design is special and has a different meaning. “I wanted to design something that is uplifting and inspiring, whether you are giving it to someone or buying it for yourself.”
Kerr, who is also fond of wearing jewellery and was given full creative control by Swarovski, said the Swarovski collection reflects her personality.
"I wanted it to be reflective of myself and my personality and who I am… I knew what I wanted. I wanted it to be fine, and delicate and have meaning, and hopefully, inspiration."
Nathalie Colin, Swarovski's creative director, believed that Kerr’s contribution will open new opportunities for the famous brand.
“We were lucky that what Miranda likes—being emotional, sharing something symbolic and meaningful—is something we were very enthusiastic about,” Colin told Elle.
In 2013, the Australian model decided to quit Victoria’s Secret, the famous US lingerie label, to kick start her new career as an entrepreneur.
Kerr is a mother to 4-year-old son, Flynn Christopher Bloom. She divorced actor Orlando Bloom seven months ago.
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